Tauranga lures tourists in with its magnificent beaches; Rotorua boasts extraordinary mud pools, geysers and colourful steamy lakes; Taupo relies on its giant lake as a great source of activities for tourists all year round… It might seem that despite being New Zealand’s fourth largest city, landlocked Hamilton will never be that attractive to visitors. But don’t be fooled by the first impression! It’s proximity to Hobbiton is definitely not the only reason to visit Hamilton.